NEXT Brief

ILLUSTRATION ZINE

Asked to design a spring/summer textile collection consisting of 5 handmade looking designs. My approach was a Foodie holiday theme, taking notable vegetable and fruits produce of the Mediterranean and turning them into Ink painted patterns for spring holiday clothing. Fit for those who go on holiday to try the best food around.

Krafts Mac and Cheese, Ultimate Gaming Snack

ILLUSTRATION ZINE

Asked to create an experience to turn Krafts Mac and cheese into the ultimate snack for gamers. My approach was to delve into the culture of character customisation in games. I personified the pasta shapes that KMC is known for, turning them in to characters that gamers can customise and then find they're character as a collectible in their favourite games.

Luxury Rebrand

ILLUSTRATION FASHION

Asked to design a rebrand a common household brand into something of luxury. I chose to take the Schwartz spice brand, a household staple, and turn it into a luxury spice box for developing home cooks. It gives them a selection of 6 essential home spices that can be used to create a variety of dishes, all neatly packaged within a luxury box container.